Google Introduces New Google My Business App

With increased internet penetration, smartphones have become an important storefront for brands and businesses of all sizes. To help businesses be present where customers are, Google India launched a completely new, redesigned, Google My Business App. The app is a simple and free tool for SMBs to start their digital journey through listings on Google and keep their business presence up-to-date on Google Search and Google Maps. The new app allows businesses to update their profile, converse with customers, and attract new ones in real-time, on-the-go. New features such as the new post button, a customer tab and the bottom navigation bar, allow businesses to follow and message customers directly from the app, enhancing engagement between both the parties. The new post button is a simple and free way to stand out on Google with a great Business Profile. Businesses can upload a photo, create an offer or an event, and add it right to their profile on Google for the world to see. Businesses can also manage their information seamlessly on Google from the profile tab and watch edits appear real-time across Search and Maps.