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Unlocking The Business Value of Industrial IoT
| September 30, 2019
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Customer touchpoints throughout the automotive sales cycle are prime candidates for IoT innovation. Across the board, the data derived from these IoT applications have the capability to provide insights and actionable outcomes which can significantly improve the customer experience. When a customer arrives at a dealership, it may be difficult for the dealer to know if they have what the customer is looking for. For instance, a customer might be coming in to see a particular vehicle, test-drive a car they’ve already seen, or to casually browse their options. Without any data behavior on the customer beforehand, sales personnel or the dealership may not be properly equipped to handle the customer’s request. Perhaps a requested car is no longer on the main show floor for immediate display but instead buried somewhere in a backlot. Maybe another car that was requested for a test drive may not yet be properly serviced for operation. These are only a few of the challenges associated with automotive sales that IoT is capable of helping to improve.
Internet of Things, generally known as IoT, is a network of objects or things. Embedded sensors help connect and exchange data with other objects via the internet. IoT is often related to the concept of smart homes, including devices like home security systems, cameras, lighting, refrigerators, etc. With all this data being transmitted over the internet, it is easy for the data to be modified, deleted, or stolen, which can lead to an invasion, theft, etc.
IoT forensics plays a vital role in maintaining the integrity and security of the data being transmitted. Join us as we explore this fascinating web of devices and how you can get started in this vibrant field of forensics.
IoT equipment designers shooting for efficiency should explore the potential for using buildings as antennas, researchers say. Environmental surfaces such as walls can be used to intercept and beam signals, which can increase reliability and data throughput for devices, according to MIT's Computer Science and Artificial Intelligence Laboratory (CSAIL).Researchers at CSAIL have been working on a smart-surface repeating antenna array called RFocus. The antennas, which could be applied in sheets like wallpaper, are designed to be incorporated into office spaces and factories. Radios that broadcast signals could then become smaller and less power intensive.
Technology drives innovation, and for most retail companies, the “Transform or Die” motto still rings true. Retailers are always experimenting with the latest tech innovations to reshape the customer experience to alter their expectations both in physical stores and online. But simply following every hot trend in the industry because of the fear of missing out (FOMO) is one of the most common mistakes retailers make when adopting emerging technologies. The retailers who thrive in their respective markets are the ones who learn how to implement technologies that deliver the highest return on investment (ROI) from Gartner’s hype cycle for emerging technologies.
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