The Top B2B Influencer Marketing Trends for 2020

| September 25, 2019

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While there are some who think the expression “influencer” is an expired term, the role of influence on B2B buying decisions is irrefutable. According to the World Federation of Advertisers, 65% of multinational brands will increase their influencer marketing spending within the next 12 months – and there’s good reason for increased confidence. The 2019 Content Preferences Survey from Demand Gen shows that 95% of respondents favor credible content from industry influencers as a top preference – a 30% increase compared year over year.
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Open Automation Software

Open Automation Software IoT Framework connects all commonly used industrial and business data sources to almost any application including .NET, Web, iOS, Android, and databases, all using open data formats and lightweight secure networking transport with data validation from end to end.

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Open Automation Software

Open Automation Software IoT Framework connects all commonly used industrial and business data sources to almost any application including .NET, Web, iOS, Android, and databases, all using open data formats and lightweight secure networking transport with data validation from end to end.

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