The ripple effect

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Rethinking your social media strategy is the first step to getting more customers into stores. Engage shoppers and get them through the door by using hyper-localized offers and campaigns that are more timely and more relevant — and that reflect actual stock availability.

This means letting local stores create their own hyper-localized promotions that are personalized to appeal to the local community. It’s a win-win-win situation. Customers get a good deal. Retailers increase sales. Lasting relationships are built.

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