IoT Security
Article | June 28, 2023
Manufacturing industry or the Industrial Internet of Things has been one of the driving verticals for development of 5G technologies. Wide 5G deployement for Industrial IoT has long been in the pipeline but we might expect it to be a reality very soon.
The true success of 5G depends on the verticals as trends suggest that that Industrial IoT alone will triple the number of needed base stations globally. And many verticals will need efficient wireless connectivity to become successful. 5G has features that are specifically designed to address the needs of vertical sectors, such as network slicing and URLLC. The ultra-reliable low latency communications and massive machine type communications required by the IIoT will soon be realized.
Table of Contents:
How Will 5G Impact Industrial IoT?
5G Accelerations for IIoT
Industrial 5G
How Will 5G Benefit Industrial IoT?
IoT is a B2B application and users just want to get actionable data from their sensors and not worry about whether it’s old data or unreliable data. I think 5G changes this dynamic significantly over the long term by standardizing and simplifying the experience and interactions, and possibly engaging more of the industry to help solve IoT’s problems but also improve the total experience.
- Anshel Sag, analyst at Moor Insights & Strategy
• Data-Transfer Speeds
Any IoT is said to be commercially successful depending on how fast it can set up communications with other IoT devices, software based websites or applications, phones, and tablets. 5G promises exactly all of this with significant increase in transfer speeds.
5G is 10x faster than its LTE counterparts and allows IoT devices to communicate and share data faster than ever. All IoT devices will benefit from the faster speed of 5G with reduced lag and improved sending and receiving of data and notifications between connected devices.
• Greater Network Reliability
5G networks also offer more reliable and stable connection which is extremely important for any IoT including devices like locks, security cameras and monitoring systems that depend on real-time updates.
With reliable connectivity consumers will be the greater beneficiary.
It is however, imperative for manufactures to trust and invest in 5G compatible devices to reap the benefits of high-speed connectivity, very low latency, and a greater coverage that will arrive with the next generation network.
READ MORE:How Will the Emergence of 5G Affect Federated Learning?
5G Accelerations for IIoT
• Diversity in Industrial IoT
The opportunities that industrial IoT bring with is varied and its used cases span the spectrum from indoor to outdoor, less demanding to mission-critical, data rate from dozens of bps to gbps, device motion from fixed to mobility, and power source from button battery to high voltage.
Predictive maintenance, smart metering, asset tracking, and fleet management are some of the commonly known opportunities for IIoT, which be extended further by 5G through continued diversity and expansion.
• 5G Inspires Untapped Frontiers
Industrial IoT application areas such as mobile robot control in production automation and autonomous vehicles in open pit mining require wide mobility, low latency and mission-critical reliability. They rely on wireless access at 50ms to 1ms latency and service reliability from 5 nines to 6 nines.
Though 4G/LTE has attempted to address these areas of IIoT application it has failed due to unsatisfactory performance. With ultra-reliable and low latency connection, 5G will take industrial IoT to unconquered spaces.
• Managing the Enterprise 5G Network
Typically, enterprise IT is responding to the business demand from Operational Technology (OT) and mandates security, integration, visibility, control, and compatibility. In this scenario, 5G is not about “what,” but about “how”. IT needs to consider the right approach to bring 5G to the enterprise and decide whether to co-manage with the service provider (SP) or self-manage. The experience of IT in managing Industrial Ethernet and Wi-Fi may not hold when it comes to 5G. IT will likely require OT’s partnership to address complexity, security, integration, and other new challenges that 5G presents.
Industrial 5G
The potential for industrial 5G huge as it enables whole new business models.
Industrial IoT has a core requirement of the ability to connect sensors, devices, software applications, production process, workers and consumers. The connectivity requires to be seamless vertical and horizontal integrations of all layers of automation pyramids that increases operational efficiency of the plant floor and the supply chain by optimal use of data, information and analytics. This can be improved by five key elements:
• Improved Connectivity
• Availability
• Low Latency
• Flexibility
• Speed
Industrial 5G will impact these areas of the manufacturing industry to guide the success of Industrial IoT.
Industrial 5G will play a key role in helping industrial users achieve the goals of Industrial IoT. 5G offers wireless communications services with reduced latency, increased connection density, and improved flexibility compared to the current 4G generation. 5G technology has a theoretical downlink peak speed of 20 Gbps (gigabits per second), which is about 20 times faster than the current generation.
The key is to start building IoT devices with broadly adopted operating systems, built-in security all the way down to the silicon, verifiable and updatable firmware, and mainstream application development tooling.
- Anshel Sag, analyst at Moor Insights & Strategy
The push and pull in achieving 5G success in IoT will be there until technology providers and end users work together to set up a consensus on standardization. The success will also depend on best-of-breed approach allowing the introduction of new technology over the lifecycle. Software and system integration will also be important attributes to a successful 5G deployment.
READ MORE:How Will IoT Revolutionize Pharmaceutical Manufacturing?
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IoT Security
Article | July 5, 2023
If you’re struggling with creating a value proposition in volatile markets, you’re not alone. According to Neil Patel, 40% of marketers struggle to acquire leads by traditional marketing methods. As competition grows in each industry, even fairly monopolistic markets like tech are seeing rising competition in all areas.
To combat market uncertainty, as well as stand out amongst your competitors, you need a market strategy that not only offers a direction but actively targets your goals. A market strategy is your go-to plan when things get rough and it is a map for when the waters are calm. Moreover, marketers with a documented strategy are 313% more likely to report success.
We’re sure you already have a market strategy that is just right for you. But have you considered if it can be refined further? Thanks to emerging technologies like IoT, we now have access to the most mundane customer decisions that are taken on a day-to-day basis. This data is your ticket to a better market strategy without having to spend a bomb.
This is how you can refine your market strategy with the help of IoT.
Data-driven Decisions
The Internet of Things has offered us insurmountable amounts of consumer data. A caffeine brand can now access information such as what time consumers have coffee, whether it is at home or office, what flavors they prefer, how much they’re willing to spend on coffee, and what other alternatives they consume. This kind of data, collected on an IoT device such as a coffee machine, is instrumental in making marketing decisions. If you know that your consumer prefers to have coffee at work in peace rather than in a rush at home, you can target offices in the area with your product rather than targeting individual consumers.
IoT offers you the right information to make the right decisions. But you can also leverage this data to drive your market strategy. In the above example, the marketing team can account for campaigns geared towards workplaces based on the available data in the budget. Data-driven strategies prove to be more effective than otherwise, and as marketers, you must absolutely leverage any IoT data that may be relevant.
Respect your Customers
While IoT offers marketers a truly astounding amount of data, not all users are aware of what data is being tracked. This raises concerns for privacy and security among the users. Even though most of the users waive their rights to withhold the information when signing into an app or wearables software, they are not always comfortable sharing certain data.
As marketers, it is important to keep your practices ethical and legal. Using consumer data may be completely legal, but it is best not to offend your customers by overt use of data that they aren’t comfortable sharing. Make sure that the usage of data in marketing campaigns and strategy is limited to what data has been consciously shared by your consumers. This will bolster your goodwill, as well as make your customers trust your brand.
Offer Valuable Solutions
With the advent of Big Data and AI technologies, the internet of things is turning over a new leaf. As there is a vast amount of data that can be processed fast with AI, marketers can now target individuals rather than households or groups. With precise data available over consumer decisions and actions, it is possible to know if there are any unlikely customers that you have been ignoring so far.
IoT allows you to not only target these customers but also solve their problems. If we continue the caffeine example, the connected coffee machine can tell you when the coffee is about to be over, this can send you reminders to buy coffee, or in case of further automation, place an order on Amazon on your behalf. These solutions can be now hyper-personalized to suit individual needs through IoT.
IoT Based Campaigns
Your market strategy will have to account for campaigns throughout the year, but if you’ve noticed closely, the only marketing campaigns that gain significant traction are the ones that have a ‘wow factor’. A lot of marketers mistake the wow factor to be a subjective preference that customers have but it couldn’t be further from the truth. The wow factor is simply the effect produced when a business goes above and beyond to meet customer needs. IoT offers us the resources required to manufacture the wow factor in every single campaign.
A great example of this phenomenon is beacon marketing. Beacon marketing is considerably new in the marketing industry and uses Bluetooth technology to transmit information to nearby mobile devices. It is heavily used in retail across the globe and giants like Target and Walmart are already using the technology to market its services. Walmart places beacons in its lights across its stores and sends offers to its customers based on their location. It not only personalizes the shopping experience, but also saves a large amount of electricity bill for its stores.
Target Existing Customers
Many times, in a bid to appease new customers, marketers often forget about their existing customers. Your existing customers already know you, have tried your product or service, and are clearly interested in the product. A good product or service is often enough to keep the customers returning, but with the current levels of competition, customers often find themselves wondering if they should try new things. As a marketer, all you need to do is deter your existing customers from straying. You can do this by either providing an unparalleled service, which is quite unlikely in today’s market, or you give them a reason to stay.
Thankfully, targeting existing customers is much easier than targeting new ones. You already have their data over their preferences and habits. If you know that a certain firm updates their applications every second quarter, you can send them offers just before the second quarter starts and remain fresh in their memories when they decide to make the decision.
Allergy medication Zyrtec leveraged IoT when targeting their existing customers with a voice-enable application. Its users could just ask the application about the daily allergens and pollutants in their area so they could prepare ahead. The app offered a powerful solution to its users while making great use of its brand image and retaining almost all of their existing customers.
Leverage New Technologies
We have already discussed several complementary technologies to IoT that can help you make the most out of your market strategy. AI and Big Data are some of the strongest allies for IoT that can help change the norms across industries. But even limited technologies like voice-enabled applications, QR scanners, beacons and so can open up a lot of opportunities for marketers.
Consider adopting some of these technologies such as geofencing which are inexpensive and effective at the same time. Burger King is a great example of using geofencing for marketing. Geofencing is a technology wherein you can transmit messages or information to mobile devices within a certain area. Burger King set up their geofences across all McDonalds in the UK and as soon as anyone entered within a 500 m radius of a McDonald’s outlet, they received Burger King coupons and directions to the nearest store.
Case Studies
There are a lot of examples of IoT being used to enhance strategies or campaigns. Some of these examples are given below.
Diageo, a whisky brand in Brazil innovatively used IoT to run a father’s day campaign. They encouraged men to buy whisky for their fathers and placed a QR code on their bottles. Once the bottle was received, the fathers could scan the code which would play a personalized father’s day message by their sons. This concept was so loved by people in Brazil that Diageo saw a 72% sales uplift in the two weeks leading up to Father’s Day.
South East Water, CRM leveraged IoT by building an end-to-end IoT ecosystem powered by IBM’s Maximo. This helped them roll out an app that offered near real-time insights into customer requirements for over 80 engineering teams. This alone helped them ensure higher customer satisfaction and accelerated access to critical reports by 99 percent!
Uber and Spotify rolled out an IoT campaign together wherein you could access your Spotify playlists through the Uber app and once you were in an Uber, you could play whatever you liked through the app and it would play on the car’s speakers. This increased customer satisfaction for both Uber and Spotify users.
There are several examples of using IoT in marketing campaigns, and there is never a dearth of ideas. However, in order to appeal to your unique customer base, you need to innovate your product with IoT.
Frequently Asked Questions
What is the IoT strategy?
IoT Strategy refers to an organization’s strategy to inculcate IoT in their business, whether as a marketing tool or as an integral part of the process.
How does IoT affect the marketing industry?
IoT offers a lot of insights and resources to marketers which helps them target their customers better and optimizes any marketing efforts, thereby effectively obliterating traditional marketing practices.
What is the best internet of things marketing strategy?
There is no one IoT marketing strategy that fits all businesses. Each business needs to identify its customer requirements and strategize accordingly.
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IoT Security
Article | October 11, 2023
For businesses to grow, they must be armed with the right technology and implement the right strategies to get a high return on their investments. With an IoT strategy, you can successfully make sense of the high volumes of data generated. IoT is about having devices with sensors communicate with other devices over the internet and share real-time data or parameters to maintain healthy system processes. Sharing and transferring data in real time over the cloud creates a lot of data that needs to be carefully managed.
Not having a streamlined method to control and manage the volume of data to capture, send, transmit, and receive over the cloud poses many space constraints as the data piles up quickly. Furthermore, deciding what data to keep and what to discard, how long you need the data, and for what purpose are all critical. Some standard IoT devices include sensors, lights, alarms, and cameras that a smartphone can control.
Learn about the importance of data management in establishing an IoT framework below.
The Top Reason for Establishing an IoT Framework Needs Data Management
Learning from past data trends to make future decisions in an IoT framework is critical. Data management acts as a layer between the IoT devices generating the data and the software accessing the data for analysis and services. It helps review, analyze, and navigate the massive amounts of structured and unstructured data. Defining which actions trigger responses to create data in your process is necessary to monitor your product and services and to keep your customers satisfied. In an IoT framework, managing the large amounts of data that are generated and collected means learning from the past and predicting what will happen in the future.
Why is Data Management for the IoT Framework Crucial for Medium and Large Enterprises?
Creating a better product is essential to add more value to your product offerings and avoid recalls, keeping your brand reputation at stake. The more data, the deeper the analysis, and the more refined the product, the greater the need to manage large amounts of data efficiently.
The future of IoT data management is promising when it comes to improving all aspects of your business processes, mainly controlling the automation and manufacturing processes and software triggers. Check out the in-depth benefits of data management in IoT.
Data management in IoT helps conduct a field test of your IoT products before deployment.
Improve the uptime of your business production lines and equipment.
Perform seamless decision-making for planning, scheduling, and execution systems to meet the changing customer and market demands using accurate and current data.
Data management helps efficiently deploy IoT solutions such as enterprise resource planning (ERP), enterprise asset management (EAM), and manufacturing execution systems (MES) in manufacturing businesses.
Data management helps remote monitoring of automation systems and robotic systems in industrial IoT needs current data and management.
Improve production flexibility and responsiveness by welcoming smart manufacturing using IoT data management.
When it comes to the data management of IoT devices, different types of data management systems take care of structured and unstructured data.
8 Data Management Systems for Your Enterprise IoT Devices
IoT device management means registering, organizing, monitoring, and remotely managing IoT-connected devices at scale. Various cloud architectures with different data management systems help with efficient IoT device management. In addition, equipment data, sub-meter data, and environmental data help track the performance of your IoT devices through IoT data collection. Let's find out how data management systems for IoT devices would help develop an IoT strategy for your large enterprise.
IoT gateway device management involves many steps in keeping your operations healthy and maximizing uptime. These are provisioning, authentication, configuration, control, monitoring, diagnostics, software updates, and maintenance. In addition, data management systems aim to make data available for analysis in the long term. The different data management systems are as under:
Querying
Production
Collection
Aggression/Fusion
Delivery
Pre-processing
Storage, updating and archiving
Processing or analysis.
These data management systems capture, organize, store, retrieve, and analyze data when required. Sorting out the data management in IoT will initiate your internet of things database scalability. An IoT data lifecycle is built around the data management systems in the data flow, which acts as guidelines or checkpoints for a smooth data flow across your IoT platform. Let us unfold them below.
Seven Guidelines for Cost-Effective IoT Data Management
• Querying: Accessing and retrieving data for temporary monitoring. For example, you could ask IoT devices or sensors for data in real time to learn more about trends and patterns.
• Production: Sensing and transferring data by the "things" or IoT devices in an IoT framework is the data production phase. Pushing the data to the cloud network and the IoT database servers and reporting it to the interested parties. This rich data has different formats such as audio, video, or image content, and is time-stamped and geo-stamped.
• Collection: Collecting and retrieving data for a predefined time interval and sharing it with the governing components within the gateways is a part of the collection. Filtering out valuable data and compressing it accordingly helps seamless data transfer. It is also a part of data collection.
• Aggression or fusion: Part of the aggression is real-time data transmission across the network to increase the rate of data streaming over the limited bandwidth. It pulls together information from different points of contact and reduces the amount of information that needs to be stored and sent.
• Delivery: Collating the data from multiple touch points across the IoT framework and summing it up for the final responses is a part of the data delivery management system. Making data ready for permanent data storage is also a part of it.
• Preprocessing: Removing redundant, missing, and incomplete data and making all the data unified is a part of preprocessing. Data cleaning is also one of the preprocessing methods applied to data mining.
• Storage, Update, and Archiving: Storing data in an organized way for long-term offline usage or big-data systems is a part of the storage data management system. It can be decentralized or centralized as per the required capabilities.
• Processing or Analysis: Retrieval of stored packets of data accessed for an efficient analysis is a part of data processing or analysis in a data management system.
Whenever handling large amounts of data, an efficient data management system will solve numerous problems concerning your IoT strategy, as discussed above. Find out exactly what can keep you from implementing IoT.
5 Growth Challenges in Data Management for IoT Technology
High Initial and Ongoing costs:
Upgrading the hardware and software infrastructure that is already in place, hiring IoT-trained staff, and building an IoT infrastructure will all require upfront and ongoing costs.
Vulnerability:
Your IoT security strategy is a critical aspect of your IoT platform strategy. Multiple data points for structured and unstructured data captured, transmitted, stored, and retrieved by software come with security risks.
Procuring Quality Hardware:
Finding compatible hardware for your requirements and building an infrastructure around them can take a while regarding decision-making for scalability. In addition, hardware must remain supportive of the quick adoption of future software innovations.
Installation and Upkeep of Hardware Infrastructure:
Setting up a complex IoT strategy with the implementation of IoT data management, infrastructure, security, and more takes time and expertise. One of the other big worries is keeping the hardware infrastructure in good shape so that security can't be broken.
Constraints on Scalability and Agility:
The humungous IoT data traffic poses a severe concern for appropriate control of the data storage, retrieval, analysis, monitoring, and everything aligned with IoT data management. Also, the fact that IoT data doesn't last as long as other types of data is a risk to the way data flows and is collected.
Now, let us figure out how to implement IoT that aligns with your business objectives.
How to Implement IoT in Line with Your Business Goals
A complete analysis of your immediate and long-term business objectives is critical as it helps decide which data to keep and which to discard after how much time. Every byte of data you hold and analyze comes with a cost for storage, retrieval, and security, which can be a barrier to implementing IoT for your business. Identifying IoT data collection helps you align your IoT implementation strategy with your business objectives. Here are a few ways to address your implementation of IoT.
Consider the use cases of IoT data management as per the processes involved in your business.
Implement security protocols for encryption and restricted access as per the type of business data.
Organize training for the existing workforce and hire skilled professionals in IoT.
Understand your business's data requirements, including the data collection process.
Allow enough budget for IoT infrastructure and resources.
Consider the design and development of the product as per the customer's behavior.
Consider the impact of the environmental conditions affecting your business.
Measure real-time performance metrics using a suitable IoT sensor to streamline your process.
Take automated decisions with the help of AI once IoT sensors recognize the performance gaps.
Choose the right IoT platform that defines how you communicate and handle data.
Understand that IoT implementation is a complex process and needs commitment.
Collect only the important data and statistics for a smooth workflow and to lower the cost of putting IoT into place.
Taking into account where your storage and production lines are located, choose the best ways to gather, organize, and analyze your data.
Use cold path analytics for the long term and hot path analytics for real-time data storage.
Building infrastructure with scalability in mind will help small businesses grab market share quickly and efficiently. As a result, medium-sized enterprises will find prominence in their industry. Using data visualization in business intelligence allows for rapid optimization of your IoT devices and for controlling data management costs in the long run without negatively impacting performance. Explore more about IoT data visualization down below.
Role of Data Visualization in IoT for Business Intelligence
With IoT data visualization, you can optimize business processes by applying visualization business intelligence to get your business ready to scale. Discover the role of data visualization in your IoT strategy.
Make sense of the data you've collected or saved.
Patterns and trends should be recognized.
Check the data for inconsistencies and errors. The output should then be visualized over time for analysis and monitoring.
IoT infrastructure and devices improve performance and streamline the IoT data flow.
Analyze real-time data correlations across multiple business verticals using the IoT communication platform.
Make future decisions based on the data captured in the past.
Get actionable insights on customer behavior and
Identify the factors impacting your business.
Once you identify the gaps in business processes, you can make changes to the process and further improvise. Creating an optimized workflow and detecting errors and faults in a process early are the primary goals of data management in an IoT strategy. Tackling vulnerabilities in data security and data redundancy helps the cost-effective implementation of IoT for small businesses, opening avenues for scalability. With IoT data management, you can also optimize your products to make customers happier and get a bigger share of the market, which is great for your business's growth.
Summarizing
With secure access control, encryption, software updates, endpoint security, and communication protocols in place, the relentless power of data visualization for analyzing and monitoring the captured data has proved to be unmatched. Bringing resilience and giving a rapid boost to the scalability of your medium and large enterprises is now becoming a norm with organized IoT data management.
FAQs:
• What is the most significant benefit of IoT?
IoT helps devices or sensors report real-time data for smooth interconnected production operations. In addition, IoT keeps healthy functions throughout and minimizes the turnaround time for troubleshooting and maintenance.
• What are the three types of IoT?
Depending upon the needs from time to time, the three types of IoT include short form, medium form, and long form. The short form meets immediate needs, the medium form meets future needs, and the long form keeps the system running smoothly.
• How does data analytics help IoT?
Effective process optimization is possible by analyzing the data generated in an IoT framework. It helps boost efficiency, and connectivity, cut costs and unlock scalability.
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Enterprise Iot, Software and Tools, Platforms
Article | May 18, 2023
5G trends are shaping the future of various technologies, from the Internet of Things to virtual reality. Learn more about the top trends in 5G to stay ahead of the competition in this sector.
Contents
1 The Current State of IoT Data Security
2 Top Trends in IoT Data Security in 2023
2.1 Emergence of AI-powered Security Solutions
2.2 Potential of Blockchain Technology
2.3 Growing Use of Zero-trust Security Frameworks
2.4 Greater Emphasis on End-to-end Encryption
2.5 Industry and Government Collaboration
3 Conclusion
As the Internet of Things (IoT) continues to rapidly expand, data security has become a critical concern for businesses and consumers alike. With recent high-profile breaches and cyberattacks, the latest trends in IoT data security focus on implementing stronger encryption and authentication protocols, as well as enhancing device-level security measures to protect sensitive data from potential threats.
1 The Current State of IoT Data Security
The growing adoption of IoT has led to a digital transformation in the way businesses operate. IoT technology has enabled organizations to collect and analyze vast amounts of data in real-time, allowing for improved decision-making, increased operational efficiency, and enhanced customer experiences. Despite these benefits, organizations are currently facing significant IoT data security challenges that must be addressed to fully realize the potential of this technology.
Companies recognize unauthorized access (43%), data privacy (38%), and data integrity (31%) as top IoT security challenges.
(Source: Statista)
Businesses are actively addressing these security challenges by investing in IoT and data security solutions. The global market for IoT data security continues to grow, and companies are increasingly investing in strategies for data security in the IoT. To secure access to mission-critical connected devices and sensitive data, it is imperative for businesses to keep track of IoT trends in data security.
2 Top Trends in IoT Data Security in 2023
2.1 Emergence of AI-powered Security Solutions
AI-powered security systems can rapidly detect and respond to attacks, reducing the likelihood of significant damage to IoT devices or networks. In particular, its ability to analyze vast amounts of data in real-time and identify anomalies or potential security threats makes AI a vital component of an IoT data security strategy.
Detecting an IoT security breach in progress is possible with AI security systems, which identifies unusual behavior by analyzing data patterns from IoT devices. AI can also be used to diagnose potential vulnerabilities in IoT devices and networks, allowing organizations to take proactive measures to address them before they are exploited.
The pattern recognition capabilities of AI also help secure IoT technology through predictive analytics. By analyzing past data breaches and attacks, AI systems detect potential cyberattacks and develop predictive models to detect and respond to them proactively.
AI-driven security systems have the potential to streamline incident response by lessening the load on cybersecurity teams and reducing response time. The ability to adapt and learn from a previous cyberattack allows machine learning (ML) algorithms to create novel strategies that prevent similar attacks in the future.
AI represents a significant development in addressing IoT security concerns since it provides sophisticated capabilities to protect IoT networks and devices that conventional security measures cannot provide. AI-enabled security systems deliver immediate identification, reaction, and deterrence of possible threats, which is why they will be critical in ensuring data security in the IoT.
2.2 Potential of Blockchain Technology
Blockchain's unique features, such as decentralization, immutability, and cryptographic security, provide a robust framework for secure communication and data sharing among IoT devices. By leveraging blockchain technology, businesses can ensure their IoT data's integrity, confidentiality, and authenticity.
One of the key advantages of using blockchain for IoT data security is its decentralized nature. Blockchain networks are distributed and run on a peer-to-peer basis, making it difficult for attackers to compromise the network. This also makes it an ideal solution for recording and securing data from multiple access points, such as IIoT systems.
Additionally, blockchain networks are designed to be immutable, making them an ideal solution for IoT data security and providing a tamper-proof and transparent ledger for recording data flow. This can help enterprises identify and mitigate security threats more quickly and efficiently, reducing the risk of cybersecurity incidents. A research paper published in Wireless Networks highlights the advantage of using a Blowfish Blockchain Model to enable IoT data sharing security, particularly for multimedia content.
Blockchain technology is a promising solution for securing IoT data. Its unique features, including decentralization, immutability, and cryptographic security, make it an ideal candidate for many IoT use cases. This technology can potentially transform data security for IoT devices by offering the IoT sector the solution it requires.
2.3 Growing Use of Zero-trust Security Frameworks
Zero-trust frameworks ensure that only authorized devices and users can access sensitive data and systems, protecting against insider threats and external attacks. This is especially important in IoT environments, where devices may lack traditional security measures like firewalls and antivirus software.
Device identity management is a critical component of zero-trust security for IoT data. Only recognized devices are allowed access to a network or data by leveraging processes and technologies that authenticate device identity. With Zero Trust, any connected device must be authorized before accessing any resources, including data.
By closely monitoring and managing access, businesses can maintain the security of the IoT. This protects against threats that exploit weak device identity management. Overall, zero-trust security frameworks are essential for safeguarding IoT data from malicious actors and protecting the integrity of IoT ecosystems.
2.4 Greater Emphasis on End-to-end Encryption
IoT poses a threat to data security when users do not take proper measures to protect the data generated. End-to-end encryption provides a strong layer of protection against unauthorized access, interception, and other cyber threats by encrypting data at the source, during transmission, and at rest.
IoT devices collect and process a wide range of sensitive data, from personal information and financial data to critical infrastructure and medical records. This data is often transmitted over networks and shared with cloud services, and the risk of cyberattacks during transmission cannot be ignored.
End-to-end encryption can provide a strong layer of protection by encrypting data at the source, working to improve the limited data security of the IoT. As the use of IoT devices continues to grow, implementing end-to-end encryption will become increasingly important for ensuring the security and privacy of sensitive IoT data.
2.5 Industry and Government Collaboration
In late 2021, the UK and Singapore governments became the first to announce obligatory security requirements for specific categories of IoT devices. Due to IoT data security risks, other countries have also defined guidelines, best practices, certifications, or labeling efforts for IoT devices. However, adoption among IoT device makers and vendors has been slow.
The National Institute of Standards and Technology (NIST) has been working on establishing cybersecurity guidelines for IoT devices. In June 2022, NIST incorporated consumer IoT cybersecurity criteria into its family of IoT cybersecurity guidance. NIST is also working with the IoT industry to design, standardize, and test solutions for IoT security controls.
By discussing IoT device security concepts and establishing guidelines in collaboration, the industry and the government can foster adoption of general methods to protect IoT devices from cybersecurity breaches. Such cooperation can be crucial in ensuring that IoT devices are secure from cyber threats and that IoT device makers and vendors adopt best practices for IoT device security.
3 Conclusion
The trends in IoT data security showcase several proactive measures that can be taken to protect sensitive data in a rapidly evolving technological landscape. In addition, organizations are moving towards a more comprehensive approach to IoT data security with the emergence of AI-powered security solutions, blockchain technology, and the shift to zero-trust security frameworks.
As IoT devices continue to proliferate, organizations must prioritize security and data protection to prevent data breaches and cyberattacks. This emphasizes the need for collaboration between industry and government to strengthen security measures and improve IoT device security by building with a ‘secure by design’ approach.
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