ACCOUNT-BASED MARKETING TACTICS TO STAY AHEAD OF THE GAME

OSHINE | May 7, 2019

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ABM -- one of the biggest buzzwords in the digital marketing world. A significant component in the marketing strategy, that took the pillars of marketing to its prime. And it still remains to be a continued success! 2018 was a fantastic year in terms of demand generation and ROI, companies that implemented ABM saw phenomenal results with more competition and larger growth goals. The result of advanced tech combined with brilliant minds turned out to be a huge success, which means that marketers are increasing their reliance on ABM.

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AppliedMicro

AppliedMicro is a global leader in energy conscious computing and connectivity solutions for telco, enterprise, data center, consumer and SMB applications. With a 30-year heritage as an innovator in high-speed connectivity and high performance embedded processing, AppliedMicro employs patented transport and embedded processor SoCs to provide high performance energy efficient products. AppliedMicro's corporate headquarters are located in Santa Clara, California. Sales and engineering offices are located throughout the world.

OTHER ARTICLES

IoT Security Flaws Are Putting Your Business at Risk

Article | March 5, 2020

As industries invest in the next generation of technology, the internet of things is at the top of the list. Once a novelty best known in residential settings, IoT technology has become mainstream in business and industry. Some even predict that having a Google Home or Amazon Echo in the conference room will become the norm. Now, you will find connected devices in Amazon’s warehouse robotics system Kiva, Airbus’ Factory of the Future and the augmented reality used by Caterpillar in its Cat Connect system. The number of IoT devices in use by 2025 could reach 22 billion, according to an IoT Analytics report. They will transform manufacturing, warehouse and logistics, health care, agriculture, shipping, energy and aviation. IoT security can’t be done as an afterthought; it must be integrated into operations from Day One because connected devices and systems use cryptographic keys that transmit data. Cybercriminals can gain access through these keys, allowing them to infect devices and systems with malware, steal data or shut down systems. Sometimes, the vulnerability has gone undetected for months.

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The Importance of IoT Platforms Through the Eyes of an MVNO

Article | March 5, 2020

IoT has a massive scope and too many requirements that can leave even the best of telecom operators clueless. With exalted predictions in the near future (some estimate that IoT devices will cross the 40 billion mark by 2025), the pressure on IoT service providers is immense. There is a need to automate the management of connected devices and sensors, which is why a comprehensive IoT platform has become the need of the hour. Every single one of these platforms plays a huge role in the overall functioning of sensors and devices that form the entire IoT universe. An IoT platform serves as a middleware that connects devices/sensors. It contains an assortment of functions such as controllers and sensors, a communication network, a gateway device, translating and data analysis software along with end application services. IoT platforms are equipped to handle vast quantities of data, applications, subscribers, websites, sensors and devices, and at the same time triggers actions according to the input, in real-time.

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Arm Unveils AI, ML Chips for IoT and Edge

Article | March 5, 2020

Arm wants to help IoT and other embedded devices to think for themselves. Today the company unveiled two chips designed to eliminate the reliance on cloud-based artificial intelligence (AI) by delivering machine learning (ML) capabilities right on the device.“Enabling AI everywhere requires device makers and developers to deliver machine learning locally on billions and ultimately trillions of devices,” said Dipti Vachani, SVP and general manager of Arm’s automotive and IoT line of business, in a statement. The Cortex-M55 processor is the company’s first to leverage the Armv8.1-M architecture and features Arm’s Helium vector processing technology, which is designed with ML and digital signal processing in mind.

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5 Ways the Internet of Things is Changing the Game for Education and Learning

Article | March 5, 2020

There’s been so much buzz about the Internet of Things (IoT) in the past couple of years. For today’s youngsters, the day will come when a computer is no longer seen as a separate object or device. With technology very much entwined in the basic fabric of everyday living, our children might feel offended if their obedient room lamp doesn’t immediately acknowledge their presence by switching itself on. Over time, IoT will be a mindset rather than a steady stream of technology. Even though every other device in our homes, workplaces, or surrounding environments will be intelligent enough to connect and talk to each other, people will inevitably focus on the transformational possibilities for our world.

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Spotlight

AppliedMicro

AppliedMicro is a global leader in energy conscious computing and connectivity solutions for telco, enterprise, data center, consumer and SMB applications. With a 30-year heritage as an innovator in high-speed connectivity and high performance embedded processing, AppliedMicro employs patented transport and embedded processor SoCs to provide high performance energy efficient products. AppliedMicro's corporate headquarters are located in Santa Clara, California. Sales and engineering offices are located throughout the world.

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