ACCOUNT-BASED MARKETING TACTICS TO STAY AHEAD OF THE GAME

Industrial IoT, IoT Security

Article | July 12, 2023

The Internet of Things (IoT) and Industrial Internet of Things (IIoT) markets have experienced explosive growth as a result of the digital industrial revolution that followed the COVID-19 epidemic. To fully benefit, however, organizations have had to handle security concerns associated with these revolutionary technologies. Therefore, finding the correct security strategy is crucial for any organization because of the increasing dependency on IoT and IIoT to manage essential business systems. IoT and IIoT can be implemented quickly, but they come with inherent vulnerabilities. This risks businesses from cyberthreats such as device theft, spoofing, denial of service attacks, and data breaches or siphoning. Attacks of this nature adversely affect an organization's operations, finances, safety, and reputation. Many IoT and IIoT devices have passwords hard-coded into their firmware, making it challenging to patch or update security, which is a significant problem. Even when security is deployed on a device, it can usually be bypassed by taking advantage of a variety of known weaknesses. As a result, IT teams may find it challenging to identify an occurrence when IoT or IIoT devices are compromised before affecting systems and data. Mitigating IoT and IIoT Security Risks Separate IIoT and wireless devices from the SCADA or ICS network. Micro-segmentation allows only authorized device connectivity in certain circumstances. Control network access by monitoring what connects and validating each device's security. Demand visibility across all enterprise security networks and devices. This should be centralized so all devices, networks, risks, traffic, and policies can be handled in real-time across production and IT environments. Use an intrusion protection system (IPS) to identify threats and patch IoT and IIoT devices virtually. Counter unexpected attacks with active protection and deception techniques. It's crucial to check that security solutions can grow automatically to meet business requirements before using them. This entails responding to network changes, foreseeing risks and controlling them proactively, and offering real-time threat intelligence.

Enterprise Iot

Article | May 11, 2023

Physical and digital security are changing due to cloud-based IoT software, which makes it possible to combine them and use them to utilize data better. In almost every sector, data is essential to success, and security is no exception. To better understand what's going on in your business, you can combine cloud-based solutions that contain all the information on a single interface. For instance, integrating security camera feeds with cloud-based access control systems enables real-time visual identification verification. Utilizing cloud-based IoT technology also enhances productivity and enables quick replies. Combining digital and physical security, often known as security convergence, is another technique to optimize IoT and cloud-based security solutions. To guard against internet flaws and intrusions, a cloud-based physical security system needs cybersecurity software. In a similar vein, physical security measures prevent sensitive data from getting into the wrong hands. Teams for physical and cyber security might combine to provide a more comprehensive plan of action. Maintaining current versions of the technology you are using in your security plan is necessary for future-proofing your technology. To ensure that your cloud-based system has no vulnerabilities that could expose your company to cybersecurity risks, it is crucial to keep all software updated. Updates can be automated and carried out remotely with cloud-based software, requiring little effort on your part to keep your software current. You have the chance to develop a security system that is future-proof when a firm adopts cloud-based IoT technologies as part of your security plan. When organizations use IoT technology, cybersecurity is a significant concern. However, combining physical and digital security lets you ensure your cloud-based system is well-protected from vulnerabilities. In addition, your security and IT teams will be better able to manage the evolving security landscape if you combine physical and digital security ideas.

IoT Security

Article | June 27, 2023

As consumer demands evolve, fleet managers are turning to IoT to deliver products faster and more efficiently. The progress being made in edge computing represents the full potential of IoT: the power of data on the move. However, operating on the edge also reveals some of IoT’s greatest challenges: maintaining network security as the number of endpoints multiplies; rethinking traditional business models as industries become increasingly interdependent; and, perhaps most importantly, establishing a seamless, reliable network across borders, cultures, and regulatory environments.

Article | April 16, 2020

Tech companies are stepping up Internet of Things technologies to protect against COVID-19 and future viruses by using LiDAR and infrared cameras to detect a person’s body temperature from a distance or even handwashing. Keeping the data secure in such detection is also going to be a challenge. One approach is to put a chip inside an IoT device when it is manufactured to enable strong authentication and secure communication, mainly to guard against device counterfeiting. Hitachi Vantara has touted forward looking infrared cameras (FLIR) cameras to detect the temperature of a person from a distance. That way a passenger on a train or a worker or a customer in a store can be non-intrusively screened, according to a blog from Mark Jules, global vice president of smart spaces and video intelligence.