Getting Personal: IoT Tech Helps Retailers Step Closer to Consumers

DAVID MCKINNEY | March 1, 2016

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Technology is also having a profound impact on the way consumers engage with brands, and that impact is growing. Led by two billion Millennials — people between the ages of 18 and 34 — consumers now expect online and offline retail experiences to match. They are seeking a closer relationship with brands, demanding more interaction through social media and looking for richer, technology-driven experiences.

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Mutual Mobile

Mutual Mobile is an innovation consultancy that brings digital experiences to life through an integrated approach to design and technology.

OTHER ARTICLES

DEPLOYING MACHINE LEARNING TO HANDLE INFLUX OF IOT DATA

Article | February 18, 2020

The Internet of Things is gradually penetrating every aspect of our lives. With the growth in numbers of internet-connected sensors built into cars, planes, trains, and buildings, we can say it is everywhere. Be it smart thermostats or smart coffee makers, IoT devices are marching ahead into mainstream adoption. But, these devices are far from perfect. Currently, there is a lot of manual input required to achieve optimal functionality — there is not a lot of intelligence built-in. You must set your alarm, tell your coffee maker when to start brewing, and manually set schedules for your thermostat, all independently and precisely.

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5G network – the key to the Industrial Internet of Things

Article | May 13, 2020

The Industrial Internet of Things changes our view on the classic concept of production today. The largest manufacturing companies are eager to reach for technological solutions that streamline and increase the efficiency of production processes. With the development of subsequent technologies, interest in the concept of industry 4.0 increases, and thus, the number of connected devices. To meet the demand for infrastructure with adequate capacity and speed it was necessary to evolve towards the next generation of networks – 5G.

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Smart Building Initiatives are the Building Blocks of a Smart City

Article | April 8, 2020

To paraphrase a well-known saying, the journey to a complete smart city begins with a single building. No matter the size of the city, the extent of the technology or the most helpful use cases, a prospective smart city can integrate into — or branch off of — initiatives pushed forward by a smart building or campus. And when there is an increasing demand for these types of solutions, large corporations have the opportunity to improve corporate and social governance practices, as well as stand out in their community by championing more connected technologies.

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How to Leverage IoT to Protect Your Workers

Article | March 20, 2020

Workers in construction, agriculture and manufacturing are reported to have the highest incident rates, according to the 2018 research of the US Bureau of Labor Statistics. Medical expenses for work-related injuries are scoring millions of dollars each year. In recent years, businesses have increasingly opted for industrial IoT solutions that offer advanced monitoring capabilities designed to predict and prevent incidents. In many situations, smart monitoring can save lives in the event of equipment misuse or failure, inefficient safety regulations and health-threatening sites.

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Mutual Mobile

Mutual Mobile is an innovation consultancy that brings digital experiences to life through an integrated approach to design and technology.

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