The Top B2B Influencer Marketing Trends for 2020

September 25, 2019

While there are some who think the expression “influencer” is an expired term, the role of influence on B2B buying decisions is irrefutable. According to the World Federation of Advertisers, 65% of multinational brands will increase their influencer marketing spending within the next 12 months – and there’s good reason for increased confidence. The 2019 Content Preferences Survey from Demand Gen shows that 95% of respondents favor credible content from industry influencers as a top preference – a 30% increase compared year over year.

Spotlight

Novencia Group

Turning change into opportunities! IT and business issues, Data & Analytics, IoT, blockchain, transformation of organizations, Novencia, for more than 15 years, the important thing is to bring out value! Our first asset is our employees, whose high level of expertise combined with a very specialized service offer; allows us to support our clients (finance, banking, insurance, media) to a new world: that of innovation and agility.

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The future of manufacturing with 5G and Internet of Things (IoT)

Infographic | June 1, 2022

A central platform allows for the remote management of smart devices, 24/7. What’s more, with third party integration, real-time analytics can be dissected to reveal patterns and trends and identify any performance issues.

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The Industrial IoT Maturity Journey

Infographic | May 19, 2022

This infographic is a visual representation of the journey explained in the Industrial IoT maturity model. Follow these steps in your journey from digitalisation to intelligent machines to successfully implement Industry 4.0 in your enterprise. An Industrial IoT platform, like IXON Cloud, can help you during each stage of your journey.

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IoT Enterprises

Infographic | January 2, 2020

Most respondents said their company is using,or considereing using,IoT devices as part of operations. These were the most common types of data being collected by companies currently using IoT devices.

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The Internet of Things (IoT) in a Smart Building

Infographic | December 1, 2019

The definition of what these ‘things’ are can be fuzzy and is constantly evolving. The IoT also overlaps with previous concepts like computing, wireless sensor networks and cyber-physical systems. Below is an illustration of IoT devices found within a typical smart building network and how these systems communicate with one another.

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THE POWER OF IoT FOR COMMERCIAL WASHING MACHINES

Infographic | March 2, 2020

The Industrial Internet of Things (IoT) has made equipment more efficient while improving customer experiences. For the first time, it enables manufacturers to gather and analyze sensor-based data to enhance operations. One industry that is experiencing the benefits of IoT is commercial and industrial washing machine manufacturers.

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IoT in the Enterprise

Infographic | July 29, 2021

The COVID-19 pandemic forced companies to abruptly shuer their offices, instructing employees to work from home. For all of 2020 and much of 2021, these buildings weren’t the only thing abandoned. Countless IoT devices remained inside the walls and connected to the corporate network, still refreshing data, performing functions and awaiting commands. The Zscaler ThreatLabz threat research team took a deeper look into this activity on both sanctioned and unsanctioned IoT devices to unveil eye-opening IoT malware trends from the Zscaler cloud.

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Spotlight

Novencia Group

Turning change into opportunities! IT and business issues, Data & Analytics, IoT, blockchain, transformation of organizations, Novencia, for more than 15 years, the important thing is to bring out value! Our first asset is our employees, whose high level of expertise combined with a very specialized service offer; allows us to support our clients (finance, banking, insurance, media) to a new world: that of innovation and agility.

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