The Top B2B Influencer Marketing Trends for 2020

September 25, 2019

While there are some who think the expression “influencer” is an expired term, the role of influence on B2B buying decisions is irrefutable. According to the World Federation of Advertisers, 65% of multinational brands will increase their influencer marketing spending within the next 12 months – and there’s good reason for increased confidence. The 2019 Content Preferences Survey from Demand Gen shows that 95% of respondents favor credible content from industry influencers as a top preference – a 30% increase compared year over year.

Spotlight

iMin Technology

A majority of the retail businesses and restaurants you encounter on a day to day basis, out and about, either need to implement business transformation or have the desire to do so. They use hardware equipment, apps, websites, data, and other forms of IoT, cloud and communication including chatbots and messaging platforms to make this happen. Sometimes it's a integration nightmare, and it's impossible to get everything from hardware to cloud software to work together seamlessly. This is where iMin comes in.

Other Infographics
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IoT in the Enterprise

Infographic | July 29, 2021

The COVID-19 pandemic forced companies to abruptly shuer their offices, instructing employees to work from home. For all of 2020 and much of 2021, these buildings weren’t the only thing abandoned. Countless IoT devices remained inside the walls and connected to the corporate network, still refreshing data, performing functions and awaiting commands. The Zscaler ThreatLabz threat research team took a deeper look into this activity on both sanctioned and unsanctioned IoT devices to unveil eye-opening IoT malware trends from the Zscaler cloud.

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State of Enterprise IoT Security in North America: Unmanaged And Unsecured

Infographic | December 5, 2019

How enterprises are struggling to identify, monitor and secure unmanaged and IoT devices in their business. Then only are you able to make some smart decisions about what you should and shouldn't allow the device to do, apply policy to that, and make it more intelligent.

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SW Infographic - Industrial IoT

Infographic | February 12, 2020

The IoT is revolutionizing industry. Equipment manufacturers can now offer entirely new services to their customers, leading to more efficient operations. Using operating data from equipment to understand when it will fail, reducing downtime. Precisely tracking equipment use means charging based on exact usage.

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WHAT IS IOT?

Infographic | December 1, 2019

Data streams flow nonstop from IoT devices. Businesses should know where to collect all this big data, what to keep versus discard, and how to use it. That's where IoT analytics can help. Analytics reveals meaningful patterns in the data, in real time or after the data is stored in a data center or the cloud.

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IoT Security Infographic

Infographic | January 10, 2020

Security in the IoT is one the main concerns for municipalities as Smart Cities projects start being a reality. In the next article we will expose what is the security proposal developed by Libelium for its sensor devices and gateways: Waspmote, Plug & Sense! and Meshlium

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16 Stats about IoT in Oil and Gas

Infographic | May 17, 2021

Over the past decade, the speed of innovation has accelerated. From sensors to wireless connectivity to data analytics, IoT has infiltrated nearly every industry. The oil and gas industry is no exception, embracing digitization at a faster rate, and as a result seeing dramatic improvements in efficiency and safety that will further transform the industry. Prior to digitization, oil and gas drilling and completions operators had predominately low-tech methods for monitoring and managing their processes. Visual inspections and manual estimations created large margins for error and also put the safety of personnel and the environment at risk.

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Spotlight

iMin Technology

A majority of the retail businesses and restaurants you encounter on a day to day basis, out and about, either need to implement business transformation or have the desire to do so. They use hardware equipment, apps, websites, data, and other forms of IoT, cloud and communication including chatbots and messaging platforms to make this happen. Sometimes it's a integration nightmare, and it's impossible to get everything from hardware to cloud software to work together seamlessly. This is where iMin comes in.

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