How to enable a better business case through IoT

A decade ago, predictions for IoT saw sensor connectivity in all aspects of our lives - billions of devices reshaping the very nature of technology’s interaction with the physical world. A decade later, while IoT advancement continues to move ahead at a healthy clip, development has lagged behind the bullish early predictions of many analysts. One significant factor underpinning a slower pace advancement is cost. Specifically, the cost needed to validate new systems and applications in the field. Traditional technology development in consumer electronics or network infrastructure often follows a clear line of innovation, a logical progression of ideas underpinned by the core concept of more: more speed; more memory; more pixels per square inch; more battery life; more appealing form factor. In most instances, “more” comes with a clear business case - valid sets of data to pull from in assessing which customers are likely to buy your product and why, and a basis for predicting revenue. It is exactly this business case that underpins investment in the thousands of prototypes needed to work out kinks, making products truly ready for scale.