Vodafone predicts M2M set to continue evolution in 2016

M2M will move out of the back office
Previously, machine-to-machine has been used to automate internal business processes. However, companies are evolving their M2M strategies to innovate, drive new customer experiences, and increase revenue through more sophisticated, customer-facing connected products and services. In fact, 66% of those already using M2M say that their strategy today focuses on external stakeholders, according to the Vodafone M2M Barometer 2015. And, as M2M moves outside the IT department and plays a larger role in customer experience and competitive advantage, we predict that by 2016, more than one-third of businesses will describe their M2M projects as innovation projects, rather than IT projects.